JONATHAN KUSNADI



WORK

Elverheim Vodka
Packaging Design
The Elephant Man
Styleframes

Light
3D Motion Graphics
A Shape of Things to ComeStyleframes

Integrity: Unveiling Brutalist Architecture Editorial Design,  Spatial Design 
The Visible Invisible: Surveillance in the Digital Age Editorial Design, Generative Design,
Visual Identity Design

Independent LensPoster/Brochure




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© Jonathan Kusnadi
2022–2025 All Rights Reserved

Integrity: Unveiling Brutalist Architecture

Editorial Design, Spatial Design

ConceptBrutalism is an architectural style that emerged in the mid-20th century, characterized by bold, massive forms and the use of raw, unfinished materials. It emphasizes functionality, with designs often exposing structural elements and avoiding unnecessary ornamentation. 

Publication
 

LogoA flexible variable logo allowing each word to shift left or right reflects the often modular forms of Brutalist structures and evokes dynamism and boldness, mirroring Brutalism's striking nature.
Typography..Coign Pro is a condensed display typeface that offers a striking, architectural appearance that mirrors the imposing and impactful nature of Brutalist structures.

Neue Haas Grotesk known for its clean, neutral, and highly legible design embodies simplicity and functionality, much like how Brutalism emphasizes form follows function.


Posters

SpatialThe exhibition is held at Tate Modern, an iconic art gallery in the UK, the birthplace of Brutalism, and situated within a Brutalist structure, making it an ideal location to explore the movement’s philosophy.


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